Who we are
Since our humble beginnings in a Chicago shoe-shop, our purpose has always been clear – to help the world think differently about their feet.
That hasn’t changed, and it never will. It is through helping people understand why they should care for their feet that we inspire them to act.
As we champion healthy feet, we champion the benefits they bring with them; freedom, agility, and a can-do attitude.
We believe in healthy feet,
from heel to toe.
Trusted with over 100 years of experience to make your
every step the healthiest it can be.
From discomfort to
From flat feet to the
From exercise routines
to Pescura sandals
From painfully chic
to Party Feet
From hard heels to the
We believe in healthy feet, from heel to toe. We channel this sense of purpose into three related, but distinct avenues of innovation:
We know that feet are easily forgotten in the daily grooming routine, but we think that should change.
We equip people with easy and convenient tools and products to make taking care of their feet easy, keeping them looking and feeling good. So every step is a healthy one.
We believe everyone should be able to get to wherever they’re going in comfort
There’s no need to put up with achy or sore feet when we have a wide range of everyday products that can keep your feet healthy and happy, cushioning your feet with every step.
We want to provide people with effectiveand reliable solutions to keep their feethealthy and pain free.
We are focused on innovating the most convenient but yet superior ways to solveany problem and help people keep theirfeet in great shape.
Love every step
Your feet deserve to be the healthiest they can be throughout your life.
What do we mean by healthy steps?
Our aim is to ensure that every step you take throughout your life is the healthiest it can be.
This means making sure your feet are comfortable, protected and cared for, so that every step is as supple and agile as possible. Only this way will they look and feel at their best.
We do this because we know that only healthy feet keep up with you and the demands you place on them.‘